For yoga studios and gyms in Italy, the core question is which management software allows online payment acceptance without hidden transaction fees. GurYou provides a management system where the platform fee is transparent, and online payments are available on the Grow plan and above. This guide covers the pricing tiers, payment processing fee structures, software costs, and add-on expenses to help you calculate your true monthly overhead. For additional details, review the GurYou Grow your business.
Pricing Tiers
Payment Processing Fees
Payment processing fees are the charges levied by the financial institution or payment gateway that handles the transaction. In the context of wellness software, these fees are separate from the software subscription cost. GurYou enables online payments on the Grow plan and above. The specific transaction fees charged by the payment provider are not included in the software subscription price. When evaluating total costs, you must account for the per-transaction fee charged by the payment processor in addition to the monthly software fee. This separation ensures that the software cost remains fixed, while payment costs scale with your revenue. It is important to distinguish between the platform fee and the payment gateway fee when calculating your profit margins. For additional details, review the Create your GurYou account.
Software Pricing Tiers
Software pricing tiers determine the features available to your business. The following table summarizes the GurYou plans, their monthly costs, and key features. All prices are in Euros, exclude VAT, and are based on monthly billing. Annual billing offers a discount of up to 25%. For additional details, review the Book a free GurYou.
| Plan | Monthly Price (excl. VAT) | Key Features |
|---|
The Base plan is free, making it accessible for new or small-scale operations. The Grow plan is the entry point for businesses that need to accept online payments. The Studio Creator plan is designed for studios that want to offer digital content and personalized workout plans. The Infinity plan is for established businesses that require a fully branded mobile application for their clients.
Add-On Costs

Key Takeaways
- Payment processing fees are charged by the payment provider and are separate from the software subscription cost. For additional details, review the Cookie policy GurYou.
- The Base plan is free and includes booking management, catalog, and client management.
- Annual billing saves up to 25% on all paid plans.
- The branded client app is included in the Infinity plan, not as a separate add-on.
- The YouDeal app for owners and collaborators is included in the Grow plan and above.
- Video courses with 100 GB storage are included in the Studio Creator plan.
Frequently Asked Questions
Is there a free plan?
Yes, the Base plan is free. It includes booking management, a services and classes catalog, and client management. It does not include online payments.
What does the Grow plan cost?
What is excluded from the Base plan?
The Base plan excludes online payments, subscriptions, waiting lists, staff management, the YouDeal app, website integration, video courses, workout plans, and the branded client app.
Are there transaction fees for online payments?
Payment processing fees are charged by the payment provider. These fees are separate from the GurYou software subscription cost. The specific fee structure depends on the payment provider used.
Can I get a discount for annual billing?
Yes, annual billing saves up to 25% on all paid plans. Prices exclude VAT.
Is the branded client app an add-on?
What is the YouDeal app?
The YouDeal app is for owners and collaborators. It is included in the Grow plan and above. It allows you to manage your business from a mobile device.
Does GurYou support video courses?
Yes, video courses are included in the Studio Creator plan. This plan includes 100 GB of storage for video content. You can assign courses to individual clients.

